Tag: newletters

While investigating best practice for creating our newsletter, which will launch next month, we decided to introduce affiliate links. There’s a straightforward article about how these work on The Guardian website. Essentially, each time someone clicks on an affiliate link, we make a few pence.

Don’t worry – we’re not going down the road of product placement, shoe-horning links to, I don’t know, fishtanks or phishfood ice-cream into our writing. Several major book sites to which we link anyway – Abe, Abe UK, Betterworld Books, Foyles and Waterstones – offer affiliate links, and so all we’ve done is convert those. (See our book publications page for examples). We’re also not stopping linking to places that don’t offer affiliate links. Facet, who publish books by both Katharine Schopflin and me, will always be the first place we link for those books, and we’re still linking to WorldCat and other library catalogues.

The only change, from our point of view, is that when we link to Abe or Betterworld, for example, we’ll use the affiliate links they offer.

From your point of view, you should be aware that affiliate links use cookies. You can opt out of this here.

We continue to support independent bookshops, ordering directly from them where we can. However, I find Abe helpful to find rare books and, indeed, bookshops that are new to me. The books pictured in today’s shelfie were all tracked down via them this summer, when I had to replace the collection of old books that is still locked down in my old office, while campus is closed for Covid-19. I have supported Betterworld Books since it first launched, with its regular donations of books to others. It’s my preferred way to dispose of unwanted collections of textbooks, knowing most will find good homes.

I’ve commissioned Andy Horton (BPP University), who wrote his Masters thesis on corporate book donation schemes, to write a Beginnings article on this topic. I’m also commissioning some pieces on indies. If you have a favourite independent bookshop, especially if it trades in second-hand or rare books, and would like to submit a piece to the blog, do get in touch via email to find out about how we commission and remunerate guest posts.

If you have any concerns about our use of affiliate links, you can get in touch directly via info [at] beginningcataloguing.com

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Addendum, 17 December 2020:

With the launch of bookshop.org in the UK, we have set up an affiliate “shop” at https://uk.bookshop.org/shop/beginningcataloguing.

Read more about it at https://beginningcataloguing.com/about-beginnings/beginning-cataloguing-bookshop.